Category: Creative

  • Rebranding your Business in 2023

    Rebranding your Business in 2023

    “People change” is a phrase that gets used a lot in the world of work, whereas when it comes to business changes, there is a whole tranche of phrases that are used for the many different types of evolution and update that companies can go through, sometimes for the best and sometimes for the worst……

  • Is it wise to let AI write your marketing content?

    Is it wise to let AI write your marketing content?

    AI, or ‘Artificial Intelligence’ is becoming a hot topic amongst the world of marketing. With the rise of ChatGPT from OpenAI, it is becoming increasingly popular for AI to be implemented into the content creation process for agencies and businesses.  It’s now common practice for companies to include “Written by a human” or “Written by…

  • Taking That Next Step As A Digital Marketing Agency

    Taking That Next Step As A Digital Marketing Agency

    Turning a new page in the Digital world The digital sphere is endlessly changing for those involved. It can be rigorous trying to keep up, but understanding the need for change is important.  Change brings different connotations forward for many people, both positive and negative.  The word “simul” means for multiple things to exist at…

  • Why is content strategy important for a website?

    Why is content strategy important for a website?

    Create a clear content writing strategy for better results What is content writing? Content writing is derived from the marketing concept of producing valuable, consistent and relevant material that will engage a targeted audience, leading to web traffic, users and in term, profitable customers. Content is visible through a wide range of platforms and channels,…

  • Should I hire a digital marketing agency?

    Should I hire a digital marketing agency?

    Enhance your business with the ultimate guide to building brand awareness If you’ve ever heard someone refer to searching the internet as ‘Googling’, regardless of what search engine they’re actually using, or ask for a ‘Coke’, when they want a cola, then you’ve come across a business with strong brand awareness. Building brand awareness is…