Category: Blog
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Why is content strategy important for a website?
Create a clear content writing strategy for better results What is content writing? Content writing is derived from the marketing concept of producing valuable, consistent and relevant material that will engage a targeted audience, leading to web traffic, users and in term, profitable customers. Content is visible through a wide range of platforms and channels,…
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What is SEO?
What is SEO? SEO, the acronym of Search Engine Optimisation, is a key marketing strategy for any business with a digital presence. A simple definition of SEO can be described as, a set of practises that are set out to improve a site’s organic traffic and visibility on search engine result pages, also known as…
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Simul’s guide to building brand awareness
Enhance your business with the ultimate guide to building brand awareness If you’ve ever heard someone refer to searching the internet as ‘Googling’, regardless of what search engine they’re actually using, or ask for a ‘Coke’, when they want a cola, then you’ve come across a business with strong brand awareness. Building brand awareness is…
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Should I hire a digital marketing agency?
Enhance your business with the ultimate guide to building brand awareness If you’ve ever heard someone refer to searching the internet as ‘Googling’, regardless of what search engine they’re actually using, or ask for a ‘Coke’, when they want a cola, then you’ve come across a business with strong brand awareness. Building brand awareness is…