Here at Simul Digital, we are delighted to share that Morf, our 3D product visualiser, developed in-house by the team here at Simul Digital, has been shortlisted for the Best Digital Tool or Software award at the upcoming Northern Digital Awards. This recognition is a very important milestone for us, and we really couldn’t be prouder of the team that brought this fantastic product visualiser to life!
From brainstorming sessions to late-night problem-solving, Morf has been a project that’s inspired us to think creatively, push boundaries, and work together at every step. We believe it has challenged us to grow to new heights, and this nomination is a testament to the hard work and dedication behind the scenes.
About the Northern Digital Awards
The Northern Digital Awards are a special moment for the whole digital industry in the North, and we are proud and excited to be shortlisted for another award this year. These awards celebrate the talent, creativity and innovation happening right on our doorstep, and playing our part in it is a real honour.
For everyone at Simul Digital, this is an opportunity to celebrate everything we’ve poured into Morf and there’s no better place to celebrate than at one of the most prestigious awards evenings in the North of England.
The Northern Digital Awards bring together the best and brightest in the region, creating a space to share ideas, inspire one another, and recognise the incredible work that’s shaping the future. For us, it’s a night to connect with others who are just as passionate about what they do and to cheer on all the fantastic projects being recognised this year.
Being part of these awards means so much to us, and we’re proud to stand alongside so many talented individuals and businesses. It’s moments like this that remind us why we do what we do, and we can’t wait to see what’s next for Morf, Simul Digital, and the vibrant digital industry we’re so lucky to be a part of.
Last Time Out At The Northern Digital Awards
Last time at the Northern Digital Awards, the night was nothing short of electric for us at Simul Digital. With 37 fantastic categories being celebrated, we were thrilled to be finalists in three: Best PPC Campaign, Best E-commerce Website, and Best Small Digital Agency of the Year. The atmosphere was buzzing, with guest presenters taking to the stage and plenty of laughs courtesy of the night’s host, Jenny.
When it came time for the Best E-commerce Website award, the nervous energy around our table was impossible to miss. We’d worked so hard to get there, and we were all silently hoping for the best. When our name was called as the winner, the room erupted for us, and we made our way to the stage, beaming. It was such an incredible feeling to have our work recognised, especially knowing how tough the competition was in that category.
We won for our work on our client Furl’s website, where we brought their vision to life with a sleek, modern platform and an advanced product visualiser. The tool gave customers the power to design their dream sofa from the comfort of their own homes, and it’s been a key driver of impressive growth for Furl ever since. That night, we celebrated the effort, the creativity, and the teamwork that made it all possible.
So, What Is Morf?
When we set out to create Morf, we wanted to develop something that would revolutionise how people shop online. Morf is a fully immersive 3D product visualiser that allows customers to explore and interact with products in ways they’ve not been able to before. From seeing every detail and angle to customising features in real-time, it is all about giving people the confidence to make the choices they’ll love.
What makes Morf so special is how it brings products to life. Customers aren’t just looking at a flat image of a product; they’re engaging with something that feels as if it was right there in front of them. Whether the customer wants to rotate a product, see the unique details, or play around with the colours and configurations, it makes the online shopping experience more personal and enjoyable.
Businesses using Morf can stand out in a crowded and competitive market. By bridging the gap between physical and digital retail, Morf creates a connection between products and people. At its heart, Morf is about making online shopping more intuitive, interactive, and human. We’re super proud of this tool, and it’s exciting to see how it’s helping both businesses and their customers every day.
Looking Ahead
With the Northern Digital Awards ceremony just around the corner, we couldn’t be more excited to celebrate this milestone with the team and the wider Northern Digital community. It’s a fantastic opportunity to reflect on everything we’ve achieved so far and to see the incredible work being done across the North.
Whilst being shortlisted is a moment to be proud of, we’re not stopping here. For us at Simul Digital, this recognition is fuel to keep pushing boundaries and exploring what’s possible. The journey of Morf is far from over and there are so many exciting ideas in the pipeline to make it even more powerful, intuitive, and valuable for businesses and their customers.
Looking ahead, our focus remains on creating tools that genuinely make a difference. Whether it’s enhancing Morf or taking on new challenges, we’re ready to keep raising the bar and delivering work that we can all be proud of. The future feels bright, and we can’t wait to see what’s next for Morf, Simul Digital, and the incredible digital industry here in the North.
Consider Morf for Your Business Today
Now you know how Morf is revolutionising the way people shop online, maybe it is time to consider what Morf could do for your business. If standing out in an ever-growing competitive market is important to you, Morf might be the game-changing product visualiser that your business needs.
With its ability to showcase products in stunning detail, give customers full control to explore and customise, and build confidence in every purchase, Morf is an opportunity to set your business apart from the rest. Whether you’re selling furniture, fashion, or anything in between, this is about creating an online shopping experience your customers won’t forget.
Why not see for yourself? Let’s talk about how Morf can bring your products to life and help your business reach new heights. We’d love to help you take that next step.
