1516%
Increase in Site Traffic
52%
Increase in Conversion Rate
Award Winning PPC Agency in Wakefield
With over 45 years’ of combined experience delivering successful PPC campaigns, we have the knowledge, expertise and track-record to grow your business.
Whether you want more sales leads, to grow repeat purchases, better quality business enquiries, or higher average order values, we know the right approach with proven campaign strategies that will achieve success. If you’re not sure exactly what success looks like, our digital marketing team will work with you to chart a path forward to success.
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A Local PPC Partner Agency you can Trust
A Certified Google Partner, we work closely with brands across the UK to drive quality traffic, leads and sales to websites that deliver real business growth and record-breaking return.
Based in Yorkshire, our Award-Winning team of PPC Experts take the time to really understand how your business functions, from inventory & logistics to manufacture and marketing – the more we understand the bigger our impact can be.
We provide PPC services across a range of sectors and offer pay per click services alongside Google Shopping and Paid Social management. When planned and strategised fully these channels work in sync to improve your profits through using data-driven campaigns.
Our team will sit down with you on a monthly & quarterly basis to strategise & plan your growth path using bespoke reports which make your data easy to read and understand.
What Is Pay Per Click Advertising?
Pay Per Click (PPC) Advertising means you only pay when a user clicks on your ad placement. This ad could be sales banner on a video, a search ad that’s targeted to a query , or a direct product ad in Google Search. There is a massive range of possibilities, and because you only pay per click, you have full visibility and control of when and where your budget is being spent.
PPC is an excellent way to give your business a boost online, particularly if you’re new to ecommerce or are building a brand. Results can be instant from the moment you turn your campaigns on, driving qualified, managed traffic to your website, looking exactly for what you offer to generate growth for your business.
Campaigns can be closely managed, with total control of your budget and spend including when and where your ads show. It’s one of the most flexible, dynamic and fast ways of getting quality traffic to your website that converts.
Why Choose Simul for your PPC Advertising?
We work day in, day out, managing, optimising and reporting on PPC campaigns for our clients, with daily calls and strategy reviews to function an an extension of your marketing team.
Every business is different, so we’ll take the time to understand you, your brand, business, products, services and customers, why customers buy from you, what and how they buy.
It’s this deep understanding combined with our knowledge of digital marketing that means together we can formulate a plan that will deliver against your objectives, and discover new ways to reach audiences and grow your business.
Our experienced team have worked across the full range of paid digital advertising, covering everything from search to social, shopping channels to online display, video, marketplaces and more to find those channels that will perform best – no matter your products and offering.
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What do you need?
Paid Search Advertising
Google’s search network promotes text based ads across Google and its partner sites, that can be expertly crafted and tightly controlled to only show for specific, relevant searches.
Showing targeted, relevant ads to people searching exactly for what you are selling is ideal for both E-commerce & lead generation businesses.
Our team has achieved click through rate increases by 1200% for clients, turbo-charging their website traffic.
Google Shopping
Shopping is the perfect place to get started if you’re running on tight budgets. Shopping Ads display products directly, showing a picture, price, product name and reviews, so searchers can click straight into what you are selling on your website.
Clicks are usually cheaper but sales can be harder to achieve if your products aren’t listed at their best. Our PPC team uses their knowledge of this marketplace combined with some of the latest ad tools to enhance your product listings & boost click through rates.
Display Advertising
Are you a new brand waiting to be discovered with a new website or launching a new product range that will make the competition tremble?
Display Advertising is a great channel that will boost your visibility and awareness through Google’s plethora of display networks including Gmail, Youtube & more.
We have in-house designers that work alongside our PPC team to create eye-catching visuals placed at the right time, in the right place to turn heads and attract clicks.
Paid Social
Get your brand and products seen alongside the latest on-trend social posts, and leading topics, being featured by influencers, reviewed and loved.
Every day we work across the leading social networks to drive traffic and sales into clients’ websites, managing comments and feedback, and steering the narrative to deliver growth.
Social can be a tough nut to crack, with stiff competition you need to stand out from the crowd, which is where we can help. When it works, you can expect
Performance Max (PMAX)
One of the latest and greatest tools provided by Google. Performance Max Campaigns use cutting-edge Google algorithms combined with machine learning to place ads in front of customers with a high desire to buy what you’re selling.
Our team takes time to understand your audience, research and create your display creatives, carefully craft your ads and choose where to land traffic, finally selecting your target areas to focus on before working with Google on placement.
Google’s Advanced Advertising systems choose where to place your ad and when, in what format, for how long and who to. Their advanced algorithms use years of analysis to select where best to place your ads to succeed.
Our PPC team was recently awarded Best PPC campaign in the cosmetics industry using Performance Max Campaigns to deliver exceptional results.
A Proven Process for PPC Success
We know every client and business is different, which is why our tried and tested in-house processes to formulate & launch PPC campaigns deliver success for clients time and time again.
1. Understand Your Business
We start by getting to know you and your business inside out; what works, who are your customers, why they buy, what they buy and how you operate. Only when we fully understand your business and function as an extension of your marketing team can we move forward in formulating a road to PPC success.
2. Formulate Your Success Strategy
Based on everything we've learnt, we take time to research channels, products, competitors, market, performance and every other facet of your business. It's from these learning we formulate a plan that will find the best home for your advertising budget that will deliver against your objectives.
3. Agree Approach and Build Campaigns
We’ll finalise our strategy together, agreeing a plan of action that will deliver digital marketing success to your website.
4. Launch our activity
Together we’ll kick things off to deliver against your objectives and drive business growth at a time that’s right for you. We’ll hold regular check-ins and ongoing reporting to ensure we’re delivering against your objectives.
Networks we run paid activity on
Local Experts for PPC across Yorkshire & Beyond
Based from our head office in Wakefield, we work with clients right across the UK to serve Pay Per Click advertising at home and abroad. If you’re looking for local and national expertise then you’ve come to the right place. We work with many clients across Yorkshire, including Leeds, Bradford, Dewsbury and York.
We love supporting local and are heavily involved in local networking and business groups, including We Are Wakefield and the Mid Yorkshire Chamber of Commerce, regularly meeting new business partners, suppliers and clients, to support and enhance their digital marketing.
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We’re glad to have worked with Simul Digital. Their marketing campaign concepts were brilliant. We were able to rely on them to run our social media accounts and ads, ensuring customers would engage with this new store. As a result, the store opening was one of the most successful in Europe through the creative strategy Simul Digital provided. We believe we did everything right in trusting these specialists.
We’re proud to work with
Hear from Heidi, the owner of Heylo to find out how we delivered record PPC growth for her new business, becoming an online leader in low-carb living.
Award-winning PPC Results
70%
Increase in Site Traffic
8x
Increase in Conversion Rate
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View case studyOur Related Digital Marketing Services
PPC can complement & support other digital marketing channels to get the most from search and drive success into your website. Find a few of the complementary channels below and read more about how we can elevate your business with a holistic approach to your digital marketing.
Search Engine Optimisation (SEO)
SEO & PPC pair perfectly; while PPC delivers instant clicks, SEO grows your site visibility through search listings which don’t cost clicks. We can increase your organic traffic with search listings that complement your PPC ads beautifully, through content marketing, link & profile building, technical site optimisation and more.
See SEO Services
Email Marketing
Engage your customers and maximise your ROI by launching email marketing into your marketing mix, getting more from enquiries and past purchasers. From traffic acquired through PPC, make your budget go further by building long-lasting relationships with your customers through beautiful, personalised emails that will have them coming back to buy.
See Email Services
Website Development
Our experienced development team combined with our leading designers can enhance your website to get more from your marketing campaigns. With amazing landing pages, clear brand benefits, smooth site journeys all hosted on an easy-to-use management system, your online business can function efficiently and scale seamlessly.
See Website DevelopmentRelated Blog Posts
Need help in driving PPC growth?
Talk to our PPC specialists, we would love to hear about your paid media challenges and create a bespoke strategy that works for you and your business.